Rob Grimm is a commercial photographer, lecturer, designer and educational instructor. He works exclusively in food and beverage photography with a specialty in glass and liquids. His bold and graphic style has been employed by a client list of international brands as long as your left arm including Jack Daniel’s, Bacardi, Woodford Reserve, Brown Forman, Kraft and Panera to name just a few.
With experience running full-service studios in both Chicago and St. Louis Rob has a unique perspective on the business of commercial photography. In 2014 he co-founded the company PRO EDU, an educational company that produces tutorials for every photography genre. At PRO EDU, Rob delivered training on an international level through online videos and led a community of elite photographers as they shared their trade secrets to future generations of visual artists.
At the start of 2021, Rob returned to being behind the camera full time to tell brand stories, shooting commercially with an unbridled new enthusiasm and love for his lifelong craft. Rob embraces new technologies, including AI, to create unique and brand specific still and motion content for his clients. While AI has become an important part of the process, it is only a portion of his content creation with everything, including AI, being captured “in camera.”
Rob’s life has centered upon the arts growing up at the side of his artist father learning pottery, stained glass making, painting and photography. Rob’s love of old homes and historic buildings led him to renovate several structures in the Midtown Alley District one of which houses his St. Louis studio. From that endeavor, Rob created custom furniture for his studio leading to the formation of Mirato Design building bespoke furnishings for clients.
Rob served on the board of the Salvation Army Harbor Light for several years helping to reshape homeless services in St. Louis City. As a member of the board he was instrumental in changing homeless sheltering to provide single room housing and eliminate overcrowding while providing more individualized care and services for those in need.
When Rob’s not shooting in his studio he can usually be found sculling on the lake or building furniture in his workshop, cooking for family and friends, working in the yard, or running about town with his wife and two daughters.